Snap and Amazon Fashion create new AR Shopping Experience

Snap and Amazon Fashion create new AR Shopping Experience

Snap and Amazon Manner have partnered to deliver new Virtual Try-On (VTO) encounters to Snapchat customers. The social media and retail giants are hoping their combined solutions will entice some of the 1.4 billion people forecast to use augmented actuality on their smartphones in 2023.

Cell buying is a rapid growing channel, with Amazon Vogue shoppers buying more than one particular billion manner goods on mobile equipment. With the new searching experience, 363m each day Snapchat users will to start with have entry to picked Amazon eyewear makes, which include Maui Jim, Persol, Oakley, and Costa Del Mar. Eyewear is the 1st VTO Buying Lens class for the Amazon and Snap partnership, which equally businesses prepare to increase into added groups.

Tapping into a 142 billion greenback market

The worldwide digital and augmented actuality (VR and AR) systems market place is envisioned to access 142.4 billion pounds this calendar year, a sizeable expansion from the 13.4 billion dollars in 2018.

“Amazon Fashion is generally seeking for new techniques to collaborate with brands and create fun, ground breaking searching ordeals for clients,” suggests Muge Erdirik Dogan, president of Amazon Trend. “Millions of buyers consistently use Amazon’s AR purchasing technological know-how across groups in our retailers, with Virtual Try-On for Eyewear remaining a long-time client favorite. We are delighted to associate with Snapchat and further more increase AR browsing for both style brand names and today’s new technology of digital purchasers.”

With a target on seamless procuring, Amazon’s 3D Asset technological know-how – a company that can be prolonged to field companions – operates with Snap’s Lenses to make it possible for 3D belongings and product or service details to be shared and dynamically up to date, delivering customers with up-to-day product details and availability.

“With the blended innovation and technological know-how among Snap and Amazon, we are unlocking remarkable and fun new attempt-on ordeals for hundreds of tens of millions of Snapchatters. AR eyewear is just the first move in our partnership, and we can’t wait around to continue our innovation together” said Ben Schwerin, SVP of Partnerships, Snap Inc.

The long run of AR

In excess of 30 p.c of customers who are lively on the metaverse have acquired real-earth goods there, in accordance to exploration from McKinsey. There are several possibilities for shops using World-wide-web3 technologies to create new offerings and devise new modes of client engagement (eg, ecosystem loyalty packages and access to special activities), states McKinsey in a technological know-how report introduced last year.

Graphic: Amazon Trend x Snap

Columbia Caps Memorable 2022 in Convincing Fashion

Columbia Caps Memorable 2022 in Convincing Fashion

NEW HAVEN, Conn. — Columbia threw its own New Year’s Eve party at the expense of Yale, bringing a memorable 2022 calendar year to an end with a convincing victory, 97-53, Saturday afternoon at Lee Amphitheater.
 
Columbia (12-2, 1-0 Ivy) extended its winning streak to nine, which stands alone as the longest in program history. They had it all but wrapped up by halftime, ending the second quarter on a 14-0 run that saw them go into the locker rooms leading by 22. Yale (6-8, 0-1 Ivy) would only pull it back within 18 before the Lions pushed ahead by 30 early in the fourth quarter. They led by nearly 50 before the final horn mercifully sounded.
 
More impressively, the nation’s top 3-point shot-making team (11.0 per game) only made four. The Lions scored an unheard-of 62 points in the paint and blitzed Yale on the fast break, 25-4.
 
“It shows that we can execute our game plan. We didn’t need to shoot the three today,” head coach Megan Griffith ’07CC said. “Teams are going to guard us [to shoot] because we have the propensity and capability to shoot. I also think our team is really skilled and super athletic. We can get to the rim and I was proud of us for getting the ball inside today to show that we can score in and out.”

All five starters scored in double figures, led by a game-high 18 from Jaida Patrick. The second-year transfer from Duke flirted with a triple-double, adding a season-high nine rebounds and career-high seven assists. Kaitlyn Davis’ line included 16 points (8-10 FG), seven rebounds, three assists, two blocks and a steal. Kitty Henderson put up 15 points and eight boards, while Abbey Hsu (13) and Hannah Pratt (10) rounded out the double-figure scorers.
 
“Everybody filled up the stat sheet, from rebounds to assists to points,” Griffith added. “It was a really balanced team effort which I’m really proud of.
 
“Jaida was electric today. When she gets an assignment she really locks in defensively. She’s such a great defender on the ball and showed the league today why she can be a candidate for Defensive Player of the Year.”
 
The Lions, which now also own the best 14-game record in program history, shot 59.3 percent from the floor (35-59) and got to the foul line 33 times to Yale’s 16. Columbia improved to 10-0 this season when getting to the foul line more than its opponent.
 
Yale didn’t score for the final 6:52 of the first quarter as the Lions jumped ahead 18-5. Henderson was the early catalyst, outscoring Yale all by herself with eight points over those 10 minutes.
 
The Bulldogs punched back with a 10-0 second-quarter run that made it a 20-15 game. However, that proved to be the final counter the Lions had to deal with all afternoon. A 31-23 game turned completely in favor of Columbia courtesy of a 14-0 run that spanned the last 2:56 of the half. All five starters scored during that stretch and the Lions kept their foot on the gas all through the second half to earn their most lopsided win over Yale in series history.
 
Columbia now sets its sights on a rematch of the 2022 Ivy League Tournament Championship Game, visiting Princeton (8-4, 0-1 Ivy) Friday night in New Jersey. The game will air live nationally on ESPNU.
 
FOLLOW THE LIONS
For the latest on the Columbia women’s basketball, follow @CULionsWBB on TwitterInstagram and Facebook, or on the web at GoColumbiaLions.com.
 

Iconic British fashion designer was 81

Iconic British fashion designer was 81

Vivienne Westwood Dead: Fashion Designer Was 81

Vivienne Westwood Dead: Fashion Designer Was 81

Vivienne Westwood, the English fashion designer who brought punk fashion to the earth, died on Thursday. She was 81.

“Vivienne Westwood died currently, peacefully and surrounded by her loved ones, in Clapham, South London,” a publish on her formal Twitter site reads. “The environment needs folks like Vivienne to make a transform for the improved.”

The announcement includes the following estimate from Westwood: “Tao non secular system. There was never ever additional need for the Tao currently. Tao offers you a sensation that you belong to the cosmos and gives objective to your life it offers you these kinds of a sense of identification and strength to know you’re dwelling the lifetime you can reside and hence should to be living: make full use of your character and total use of your life on earth.”

First mounting to prominence in the 1970s as the co-owner of the boutique Sex alongside with Sexual intercourse Pistols supervisor Malcolm McLaren, Westwood assisted to shape the design of the U.K. punk scene.

The store turned a conference place for punk bands, and Westwood’s creations, worn by London punk rockers, released a new type to the planet that made use of pinned-together items, rubber and plastic apparel, loads of zippers, tartan bondage trousers, torn fabric and graffitied t-shirts. Chrissie Hynde and associates of the Intercourse Pistols were being amid the influential shop’s staff.

The store was renamed Seditionaries – Apparel for Heroes and then World’s Close as Westwood’s interests moved away from the punk scene.

Members of bands including Siouxsie and the Banshees and the Slits had been affected by her vogue, and Viv Albertine of the Slits wrote in her memoir, “Vivienne and Malcolm use clothing to shock, irritate and provoke a response but also to inspire transform. Mohair jumpers, knitted on major needles, so loosely that you can see all the way by means of them, T-shirts slashed and written on by hand, seams and labels on the outdoors, displaying the design of the piece these attitudes are reflected in the music we make. It is Alright to not be ideal, to display the workings of your lifetime and your brain in your songs and your clothes.”

In addition to her fashion collections, she developed the uniforms for flight attendants from Virgin Atlantic and furnished wardrobe for Elisabeth Shue in “Leaving Las Vegas” as very well as for “Shadowboxer” and “Twenty-Just one.”

A 2018 documentary, “Westwood: Punk, Icon, Activist” lined her life and operate, and she was portrayed in the Fx mini-collection “Pistol” by Talulah Riley. Sarah Jessica Parker’s Carrie Bradshaw character wore a person of Westwood’s marriage dress creations in the film variation of “Sex and the Metropolis.”

Westwood was a longtime political activist, operating to combat consumerism, defend the setting and protest results in this kind of as wage inequality.

She is survived by her partner, Andreas Kronthaler, and two sons.

Luka Doncic destroys Knicks in unprecedented fashion: Seven numbers to know from Mavs star’s historic night

Luka Doncic destroys Knicks in unprecedented fashion: Seven numbers to know from Mavs star’s historic night
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USATSI

Luka Doncic put on one of the greatest performances in NBA history on Tuesday night, tallying a stat line that’s impossible to believe even as I sit here and write it: 60 points, 21 rebounds and 10 assists in the Mavericks’ absolutely wild 126-121 overtime victory over the Knicks. 

This marks the first 60-point, 20-rebound triple-double in NBA history, and just the second 60-point triple-double of any kind, joining James Harden’s 60-11-10 line from a 2018. Here are seven numbers to know from Luka’s unprecedented night:

  1. First 60-point, 20-rebound, 10-assist game all-time
  2. Second 60-point triple-double all-time (James Harden, 60-11-10)
  3. First 60-point, 20-rebound game since Shaq in 2000
  4. NBA’s first 60-point game this season
  5. Mavericks single-game scoring record
  6. Doncic career high (points and rebounds)
  7. Doncic’s 56.3 Game Score sixth best since 1983-84

That last number is per our CBS Sports research department. Game Score reflects the full box score in identifying the best single-game performances. Here are the only five that have topped Doncic’s 56.3 since 1883-84:

  1. Michael Jordan (64.6): 69 pts, 23-37 FG, 18 Reb, 6 Ast, 4 Stl
  2. Kobe Bryant (63.5): 81 pts, 28-46 FG, 18-20 FG, 3 Stl
  3. Karl Malone (60.2): 61 pts, 21-26 FG, 19-23 FT, 18 Reb
  4. David Thompson (57.0): 73 pts, 28-38 FG, 17-20 FT, 7 Reb
  5. James Harden (56.6): 60 pts, 10 Reb, 11 Ast, 17-18 FT, 4 Stl
  6. Luka Doncic (56.3): 60 pts, 21 Reb, 10 Ast, 21-31 FG, 16-22 FT

Wilt Chamberlain’s numbers are supposed to be mythical. Doncic is out here topping them. The most points Wilt ever scored in a game in which he also tallied 20 rebounds was 53. 

I mean this was just crazy how easy Luka made this look. There is no way that a Mavericks victory should have been possible. They were down by nine with 33 seconds to play. With 4.2 seconds remaining and Dallas trailing by two, Luka missed a free throw on purpose, wound up winning the tip-drill rebound, and scored to tie the game. 

Another number for your consideration: 13,884. That’s the number of games in which a team led by at least nine points with 35 or fewer seconds remaining coming into Tuesday. Want to know how many of those teams lost the game? Zero. Not one. Sorry, Knicks fans. 

“I’m tired as hell,” Doncic said in his postgame interview. He should be. It’s not often that we can say something like this, but we may never see another game like this in our lifetime. That includes everyone reading this. Everyone on the planet, in fact. Regardless of age. I know records are made to be broken and all, but a 60-point, 20-rebound triple-double could feasibly stand forever. 

Is this showing enough to move Doncic to the front of a crowded early MVP race? It’s hard to argue against it. On a night when Joel Embiid dropped 48 and 10, Doncic made that line look downright childish in drawing basically even with Embiid as the league’s top scorer (33.7 to 33.6). But this goes beyond the numbers. A night like this hits on a gut level. Doncic is the most mesmerizing player we have in today’s game. He took our breath away yet again on Tuesday. 

The chaos theory of Gen Z fashion

The chaos theory of Gen Z fashion

In 2022, as America emerged from the pandemic, we got a glimpse at the wild energy of the next generational aesthetic

Alici Sol, 23, wears loose-fitting jeans and a white shirt (her post-pandemic go-to ensemble) with her favorite jacket. It was once her friend’s, she says, “and she got it from another girl who got in L.A. at a vintage market.” All photos were taken in Manhattan in November, unless marked otherwise. (Calla Kessler for The Washington Post)

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The big mystery of “The White Lotus’s” second season was supposed to be who died at the end. But all season long, it was continually upstaged by a more urgent one: What the hell was Portia wearing?

Haley Lu Richardson’s fresh-out-of-undergrad character first appeared on-screen wearing a chartreuse-and-aquamarine patterned sweater vest with a choker; later, her cropped Tommy Hilfiger rugby shirt clashed spectacularly with her drawstring linen pants. Then she wore a … zebra-print bikini top? With a rainbow sweater-shrug over it? By the time she appeared on-screen in a Lee Pipes shirt — directly after a cosmic-psychedelic bandeau-and-flares set befitting of a Spice Girl — Twitter users were all-capsing about it. And what was the crocheted bucket hat about?

Younger and more fashion-conscious viewers insisted the outfits worked; older viewers’ brains broke. “Portia Is TV’s Best-Dressed Character,” declared Harper’s Bazaar, while the New York Times proclaimed “The Misfires Are the Point.” The show’s costume designer defended her style choices thusly in an interview with “W”: “Portia is consumed by TikTok and ‘the discourse.’ … So we thought it would make sense that she is trying hard, and that she follows the mish-mash trends.”

What much of America was seeing for the first time on-screen, Johnny Cirillo — the street-style photographer behind the popular @watchingnewyork Instagram account — had been seeing on young people in New York’s most stylish neighborhoods for months. “Pre-pandemic, I noticed a lot more monochrome. Top-and-bottom beige, top-and-bottom white, top-and-bottom black. After the pandemic, things got very loud,” Cirillo says. But his photos lately, he says, have been a parade of pleats and ’90s-style pattern-clashing, “an explosion of hot pinks and electric blues and bright reds” — not to mention more skin. Before, “you didn’t see as many bras as tops, or sheer clothing,” he says.

Portia, in other words, was many Americans’ first glimpse of a Gen Z aesthetic. When society got abruptly sucked into the covid-19 tunnel in 2020, millennials were still the dominant force in fashion; the oldest members of Generation Z were barely 23, fledgling independent consumers. Now, as many Americans stumble out into the light at the other end, their blinking, squinting eyes are adjusting to the sight of Gen Z assuming authority and relaxing the rules of presentable adult attire, smushing together discordant patterns and colors and silhouettes into chaotic combinations and putting lately-unseen body parts once again on display. On city streets all over the United States, the trendy young people look different; Kylie Jenner wannabes have ceded the habitat to Ella Emhoff disciples. They’ve emerged from the pandemic era simultaneously euphoric and world-weary, ready to both participate again in the world as they knew it before and burn it all down. As Cirillo puts it, “I think people have busted out of their shell.”

Maybe some people quietly felt it happen, the subtle change in the air. But it bowled over Emma McClendon like a gust of wind. McClendon is one of America’s few true authorities on cool pants; she literally wrote the book on them, “Denim: Fashion’s Frontier,” in 2016. So you can imagine McClendon’s dismay this fall when she emerged from her upstate pandemic hideaway, started a new job teaching fashion studies at St. John’s University in Queens and discovered her pants were uncool.

The 36-year-old former curator at the Museum of the Fashion Institute of Technology began class by engaging her students on the subject of denim. Immediately, the ooof of it all set in. Baggy fits, they said, were the ideal; flares, low waistbands, wide legs. And most importantly, enough length to send fabric cascading down and stacking on top of the shoes. Clearly, McClendon’s slim, tailored, cropped-at-the-ankle trousers, her go-to professional look, had been eclipsed by … well, a multitude of decidedly weirder and more theatrical styles. Listening to her students and looking at their clothes, “I was thinking” — McClendon falls silent for a moment, remembering it — “‘Wow, my pants are just not in.’”

Soon, she saw curated chaos all around her. Her students’ clothing choices were harsh, loud, strange; their outfits insouciantly casual, often juxtaposing the skimpy and delicate with the comically oversized. To McClendon, the student body — sometimes even the individual student — looked like a loud pastiche of late-20th century styles. There were miniskirts. Slip dresses. Bra tops, especially paired with gigantic blazers. Towering, chunky lug-sole boots and loafers. Skirts on men, cargo pockets on women. Thrifted items of every color, shape and era. “It’s like a costume for ‘Clueless’ meets a construction worker. In, like, ‘Working Girl.’ And then there’s also a grunge ’90s aspect,” McClendon says. “It’s a lot of stuff that, a few years ago, if you’d asked me, I would have been like, ‘That stuff’s never coming back.’ ”

Back in the monochrome before-times — the era of “mom jeans,” turtlenecks, androgynous straight-cut silhouettes and an overall convergence between menswear and womenswear — modest was, for a time, hottest. Even the crop tops were demure. Thanks to that era’s sky-high waistlines, “all you got was that sliver of the upper [midriff], rib-cage area,” McClendon says.

Post-pandemic, it is once again open season on belly buttons. And other body parts. Sex is back in style, and so is gender: Menswear and womenswear have diverged once again, though who wears which can no longer be safely assumed. “What we’re seeing are clothes that typically we would consider hyper-gendered,” McClendon says. “But they’re being played with in a way to eschew gender.” (See: Steve Lacy and Lil Nas X’s love of dresses. Emma Chamberlain’s baggy “dad jeans.” Bella Hadid and Kaia Gerber’s cargo pants.)

Many young people’s everyday styles are put together a la carte from both ends of the gender buffet. “When I wake up in the morning and I’m feeling … like, provocative or sexy and confident, I would want to wear something more feminine,” says Brenna Gentner, an 18-year-old from Chandler, Ariz., and a first-year student at the Parsons School of Design. When she’s feeling more casual, she gravitates toward more masculine styles for comfort.

On the day Gentner spoke to The Post, she was wearing a red lace lingerie top over a thrifted Ed Hardy shirt. “I definitely wanted to take those lingerie pieces and kind of like, give them a new meaning,” Gentner says. “And be sexy without having to be, you know, secluded to a sacred space.”

Cirillo posits that young adults in America’s urban centers got restless and started taking new risks during the pandemic. “People were revealing a little bit more when they had their masks on,” he says. “It was almost like this secret identity: Well, I’ve always wanted to do this, but I haven’t had the confidence to pull it off.” Then they ditched their streamlined, optimized, safe-for-work silhouettes in favor of daring, one-of-a-kind pieces, often found through thrifting. Which, perhaps not coincidentally, is a practice Gen Z has handily revitalized.

Dressing for exhilaration or to boost confidence — or, hell, just to feel something again — has lately been dubbed “dopamine dressing,” notes Rachel Tashjian, the fashion news director at Harper’s Bazaar and author of the popular newsletter Opulent Tips (as well as the Harper’s Bazaar story calling Portia the best-dressed character on TV). Or as Ditte Reffstrup, creative director of the Danish luxury brand Ganni, calls it, “covid revenge dressing.” Ganni has been working to keep up with a demand for “a sexier look,” Reffstrup says. “So many have a major urge to go a little wild because they have missed out on so much.”

Brands, to their credit, have done their best to keep up with dramatic changes in what consumers want: Ganni announced collaborations with popular ’90s and 2000s names like Levi’s, New Balance and Juicy Couture. At the first sign of a pendulum-swing back to baggy pants, J. Crew introduced its instantly beloved Giant Chino (made for men but beloved by everyone); Everlane began selling a casual Drape Pant for women (or as Vogue calls it, a “puddle pant”). Both brands confirm that they’ve had trouble keeping the styles in stock; Everlane’s waitlist has sometimes been 6,000 consumers long.

In short, after the pandemic, “A lot of people started dressing in this kind of exuberant and expressive way. Which is how I would very broadly define Gen Z style,” Tashjian says. “Now, even the minimalism is so freaky,” she adds with a laugh; it’s undulating, eccentric, personality-driven. “It’s gone from, like, Le Corbusier to Brancusi!”

Maybe this is how you dress when you’ve just emerged from a true fashion-inspo vacuum — the likes of which have been unprecedented in the modern era. As fashion historian Kimberly Chrisman-Campbell, the author of “Skirts: Fashioning Modern Femininity in the Twentieth Century,” points out, 2020 wiped out many of the pipelines between designers’ imaginations and consumers’ shopping carts. Fashion shows were off-limits for a while; then, Chrisman-Campbell says, they became prohibitively expensive for some of the brands that survived. Magazines shuttered. Red carpets disappeared when awards shows were canceled. “A lot of traditional arbiters of fashion went away,” or went missing for a while, she says. “So people were looking in new places for inspiration.”

Wandering in the fashion desert, Gentner, the 18-year-old from Arizona, spent the long, lonely stretches of 2020 thinking philosophically about her wardrobe. Now, “I look toward a lot of my clothing as, like, a collection of pieces,” says Gentner, a seasoned thrifter. “I’ve recently been enjoying not only choosing one aesthetic that people prescribe to ‘fashion’ … but mixing them all together, creating a different persona and experience every single day.”

Manhattan-based musician and model Alici Sol, 23, used to be an impulse shopper. In 2020, with nowhere to go and no one else to take cues from or impress, she became acutely aware that many of her purchases were sitting in her closet unworn while just a handful went into regular rotation. “Now I feel like I’ve found my personal style,” Sol says. In thrift shops especially, “I’ve found pieces that, like, whenever I put them on, I’ll feel good in them.”

Sean Monahan, a writer and co-founder of the now-defunct trend forecasting group K-HOLE, sees a lot of people making the same reevaluation. “What I notice about young people today is an interest in small things or secret things again,” Monahan says. Indeed, even Vogue recently extolled the experience of carrying an “anti-It Bag” — a nod to the notion that young people are once again asking, as Monahan puts it, “What’s something I can buy that no one’s gonna know where I got it, but it’s going to look really cool, and it’ll be unidentifiable, but uniquely mine?” (Earlier this year, to much fanfare, Monahan predicted a coming “vibe shift” in New York Magazine — away from the brand-conscious, performatively progressive attitude that dominated the late 2010s and toward … well, it wasn’t clear at the time. The vibe, he confirms, has now shifted.)

Or maybe this is how you dress when you and your peers have known your whole lives that the planet is boiling toward uninhabitability, and that thrift-shopping reduces the need for fast fashion. Thrifting is “usually very cheap and helps keep perfectly fine clothes out of landfills!” one high-schooler told the New York Times last fall. “Buying from your local thrift-store is not only environmentally and budget-friendly, but it is also how I avoid being ‘basic,’” said another.

That said: “Gen Z is absolutely the driving force behind companies like Shein, which is, like, fast fashion on a scale we’ve never seen before,” McClendon says. “So it’s really full of contradictions.”

Maybe this is simply how you dress when you were raised by Generation X — the generation that canonized the skirt-wearing, thrift-shopping Nirvana frontman Kurt Cobain, and channeled its burned-out, over-it worldview into chunky shoes, skimpy slip dresses, loosefitting pants and the “willful disharmony of the grunge style,” as FIT curator Colleen Hill describes it in her book “Reinvention & Restlessness: Fashion in the Nineties.”

“Gen X politics are so clearly a kind of slightly cynical take on the failures of boomer politics to achieve what it had set out to,” says Monahan. “I think similarly, Gen Z kind of looks at millennials and the politics that were surrounding them and are perhaps a little bit skeptical about the authenticity of everything behind it.”

McClendon has said before that in the back half of the 2010s, when America was reeling from a reckoning with sexism and harassment of women, Americans’ fashion sense tempered itself accordingly — and helped cement what’s now arguably seen as the millennial aesthetic.

“It was this period where there was an attempt to sort of perfect and polish the lines and edges off things. And, yes, be quite sober,” Tashjian says, pointing to the retailer Everlane as a near-perfect distillation: “That brand, that sort of look, was really dominant in a lot of offices: a smooth-lined pair of slacks and a tasteful cashmere sweater. Tastefulness — that was really kind of the dominant sense.” In the future, the late 2010s may be remembered as an era of lowest-common-denominator fashion; of mass-market athleisure, of hygge and Scandi-chic; of gentle neutrals like greige and oatmeal, optimal for long hours at the jobs where millennials diligently devoted themselves to finding meaning.

Indeed, Gen Z’s skepticism (to put it mildly) toward millennials is well-documented; they took aim at skinny jeans and side parts, they torched the unironic use of the cry-laughing emoji. “[Millennials] like Hamilton and Hogwarts houses. They’re #GirlBosses who wear ‘Nasty Woman’ T-shirts and stan establishment Democrats,” Jude Ellison S. Doyle wrote in Gen in 2021, in an essay explaining what exactly Gen Z loathes about their immediate elders. “And they do all these things earnestly, without any of the irony or nihilism or ennui required to make them cool.”

Similarly, Hill writes, grunge was in part a result of Generation X’s eye-rolling at the decadence, jingoism and preppy elitism of the ’80s. Joan Juliet Buck, then the editor of Vogue Paris, described the style as “a deliberate refusal of beauty, form, line.” Is it any wonder, then, that Gen Z — the born-skeptical children of Gen X — has similarly made “weird” its whole aesthetic? What was grunge, after all, if not freaky and exuberant and ironic and nihilistic? What were the many clashing, splintering youth styles of the 1960s if not a reaction to a fracturing society?

2022′s freaky exuberance is arguably the kind born of grief, despair, exhaustion, the bottom falling out of things. As Gen Z looks back on the pandemic that took away crucial years of their youth and simultaneously stare down a future on a planet that’s rapidly deteriorating, their noisy, sexy, provocative signature style looks like the sort of hysterical ecstasy born of impending doom. It’s manic-laughter-at-a-funeral wear. End-of-the-world chic. Entropycore.

Or, look. Maybe they’re just wearing what they see on TikTok.