July 19, 2024

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How I Fell In Love With Nordstrom, Courtesy of Stylist Becky Akinyode

How I Fell In Love With Nordstrom, Courtesy of Stylist Becky Akinyode

Becky Akinyode is the unofficial ambassador of Nordstrom. The New York fashion plate knows the division shop, a somewhat new establishment in New York that opened in 2019, like the back of her hand. Now, the stylist—whose consumers involve Collina Strada and Nguyen—is having me to the retail hub located at Columbus Circle to take a look at its choices, specifically flooring 3, named New & Rising Manufacturers, which carries some of our favourite local and lesser designers. I belief her to present me the way: Akinyode, just lately voted Vogue’s Greatest Dressed for 2021, is familiar with Nordstrom intimately. She comes listed here consistently to pull for shoots, herself, buddies, and household. This time she is arranging to give me a tour of the third ground though she’ll also be scanning for items for the impending 12 months and some appears to be for the vacations. 

When I at last meet up with Akinyode at Nordstrom, I’m puttering close to floor 3, surrounded by browsing consumers in black puffers and vacationers in great little beanies. They all appear like the models stocked below, Collina Strada and Vaquera, are significantly from their buttoned-up lives. But then Akinyode arrives, and her search throws my world off its axis: She is like a shining manner beacon in a huge glowing blue Dries van Noten puffer coat that reminds me of a glittering Christmas ornament. She’s the fashion siren on ground 3. 

The complete expertise for Akinyode is full circle: Nordstrom was her intro to manner. The stylist grew up in Maryland, and the closest 1 was in Washington, DC. While Akinyode wasn’t simply just a youngster shopper tagging along with her perfectly-heeled mother to the office store—she was in it. A indication for the Nordstrom Style Board, a now-defunct plan geared toward teens to learn about manner, caught her eye, and she bit. “Basically, the issue of the vogue board was to get little ones who were being fascinated in manner,” Akinyode claims. “They [Nordstrom specialists] would appear in on the weekends, and we’d master about distinctive elements of section outlets, like merchandising, getting, and the men and women who did the windows or the shows.” 

As we browse a rack of Collina Strada, a label who she designs for, Akinyode tells me extra about how trend played a role in her childhood, noting that even from an early age, she loved the concept of building a character and dressing for them. “I was obsessed with journals. I would slash them up, and I would put all the images that I preferred,” she says. “I appreciated so a lot of diverse items, so when I costume, I believe of diverse men and women I want to be.” For Akinyode those personalities can vary from a “really stylish kooky lady” to “wearing all black and wanting unhappy.” And when she has interval cramps, she’ll “wear anything truly dazzling.” For Akinyode, dressing has come to be a colourful hit of dopamine just as substantially as it is a cocoon. “I come to feel like dressing is my armor for heading out, so it depends on how I experience,” she states.

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