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Reporters typically joke that journalists are going to the “dark side” when they go into PR. Soon after looking at about Geoff Morrell, a hero I didn’t know I essential, I fully grasp the temptation.
Here’s the offer: A regulatory filing from Disney final 7 days, first documented by the Wall Street Journal, has set a spotlight on Morrell’s exceptionally transient but wildly rewarding tenure at the organization.
As the head of Disney’s head of PR for just three months, from January to April of past 12 months, Morrell built about $150,000 a working day, my colleague Chris Isidore stories.
That sum included income, bonuses and $537,438 for relocating his family from London to Los Angeles, as properly as an added $500,000 to “account for his unique circumstances” of acquiring relocating the family yet again on his departure.
On major of that, Disney is getting out the relaxation of Morrell’s contract. He’ll get an supplemental $4 million in the recent fiscal yr that ends October 1 to shell out out the relaxation of his deal, alongside with the target reward he would have obtained for 2022.
So, in complete, altering for an unvested effectiveness bonus and payments yet to arrive, Morrell is strolling absent with $10.3 million for precisely a person-quarter of a year’s do the job. And he’s already landed himself yet another gig as president of the global system and communications device of Teneo, a CEO advisory organization.
Morrell did not react to a request for comment on his Disney shell out offer, and Disney declined to comment past the specifics in the submitting.
Why the short tenure?
Morrell received handed a rather raw deal shortly soon after he begun, when Disney’s then-CEO Bob Chapek waded clumsily into the discussion about Florida’s laws that prohibits training about gender identity and sexual orientation via the 3rd quality — normally recognised as “Don’t Say Gay.”
Long story small, Disney, the state’s largest private employer, tried to continue to be silent on the invoice. Workforce had been furious. So Chapek spoke out towards it. Then Republican leaders were furious.
The business introduced Morrell’s departure inside of times of that PR nightmare.
(To be good, I really don’t think acquiring Olivia Pope on the payroll would have gotten Disney out of that scandal unscathed. But also…someone experienced to get the drop. Ultimately, Chapek also acquired the boot, cushioned by a $20 million severance that just barely usually takes the sting off the embarrassment of getting changed by his personal predecessor, Bob Iger.)
Base line: The tale of Geoff Morrell confirms my suspicion that govt titles are meaningless and Company The usa is all just a major activity that you can discover to participate in medium-well to medium-undesirable and nevertheless make out like a bandit.
Citadel is now the most prosperous hedge fund at any time following bringing in $16 billion past yr. The Miami-dependent fund, founded and run by Ken Griffin, topped the 2022 position of the world’s most effective-accomplishing hedge funds dependent on estimates from LCH Investments.
Citadel’s report-breaking performance very last 12 months took overall gains for the fund given that its inception to practically $66 billion. That knocked Ray Dalio’s Bridgewater — with gains of $58.4 billion — off the top rated place for the to start with time in seven a long time.
As I gaze into my 2023 crystal ball, I’m envisioning the organization and economics tales that will so dominate the news that you are going to all be unwell of them shortly. I’m seeing the phrases “recession,” “crypto,” “debt ceiling,” the “M&M’s spokescandy scandals…”
And nonetheless, I am bound my duty as a journalist not to shy absent from the difficult candy shell information. I know, I know, you’re all fatigued of the media’s relentless coverage of the M&M Spokescandy Saga, aka the Culture War Battle that is shaping social discourse in the Year of Our Lord 2023.
Here’s the matter: Following all the (manufactured?) drama surrounding the de-sexing of the Environmentally friendly M&M and the feminist-ing of her Purple counterpart, M&M is suspending the entire spokescandy campaign. For a little bit, anyway.
The corporation claims it did not believe everyone would detect when it introduced the modifications to the characters’ physical appearance. “We undoubtedly didn’t assume it would break the internet,” it said in a push release that frankly reeked of champagne and higher fives.
Oh you didn’t assume any one would detect, M&M advertising and marketing wizards? Properly, we did.
ICYMI: Very last yr, M&M’s unveiled a new search for its anthropomorphized sweet people.
Even though most of the updates were being delicate, the substitution of Green’s go-go boots for far more-practical-seeking white sneakers — “the variety that Melanie Griffith’s character in Working Lady variations into at her desk to sign she’s a Girlboss with a head for business and a bod for sin,” wrote EJ Dickson in a provocatively titled Rolling Stone short article that, frankly, I would like I’d created — did not escape the internet’s wrath.
“Give Inexperienced her boots back again,” cried a Washington Put up op-ed. A petition to “keep the green M&M sexy” garnered more than 20,000 signatures. M&Ms didn’t give in, but it did note in its statement on Monday that “even a candy’s sneakers can be polarizing.”
Then came an additional change: A new character, Purple, joined the lineup as part of a limited-edition package honoring Worldwide Women’s Working day.
Evidently the gender identification of — and I just cannot worry this plenty of — fictional representations of junk foods in human sort, is fodder for the Fox Information woke police.
“If this is what you want for validation, an M&M that is the shade that you feel is affiliated with feminism, then I’m apprehensive about you,” Fox Information anchor Martha MacCallum said, including that the transfer *checks notes*... emboldened China? “I consider that makes China say, ‘Oh, great, preserve concentrating on that. Preserve focusing on giving individuals their personal colour M&M’S when we consider above all of the mineral deposits in the whole entire world.’”
So somewhat than just, like, disregarding those people performatively pearl-clutchy reactions, M&M’s is having an “indefinite pause” from the spokescandy crew.
Comic Maya Rudolph (10/10, no notes) is stepping in to shill for the brand in the meantime, “allowing the vibrant cast of M&M’s spokescandies to phase away and embrace a new route to pursue other passions,” an M&M’S spokesperson advised CNN in an electronic mail.
My colleague Danielle Wiener-Bronner has more on this unsavory saga.
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